F&B Cluster MarCom - NH Collection Madrid Eurobuilding

Descrição da vaga


A F&B Cluster MarCom (Food & Beverage Cluster Marketing & Communications Manager) is responsible for developing and executing marketing and communication strategies for the food and beverage outlets across multiple hotels within a cluster or region. Here's a brief definition in English:¿Qué tendrás que hacer?
Definition of the Marketing & Communication Plan for Outlets  • Establishment of the Marketing & Communication plan. • Plan creation. • Plan monitoring. • Plan adaptation throughout the year.  Branding and Concept  • Ensure visual and conceptual consistency for each outlet. • Development of all stationery and communication/marketing materials required for each restaurant.  Digital Communication  • Supervise publications, materials, and shootings. Control monthly publication calendars. • Coordinate with agencies and the e-commerce team. • Optimize presence on key platforms (websites, Google Business Profile, reservations).   PR  • Coordinate the PR plan of each outlet’s hotel. • Draft/Review press releases. • Organize national and international press trips to promote the restaurant. • Hosting: receiving journalists and influencers. • Development of gifts for clients or press. • Collaborate on national and international Press Trips organized by BU or RO where the hotel, and therefore the restaurant, is promoted.  Campaigns and Activations  • Ensure proper implementation of promotions and events.  Analysis and Visibility  • Establish KPIs, track them, and consolidate reports. • Verify updates of websites, apps, and basic SEO. • Analyze competition and digital trends.  Regional and Cross-Functional Coordination  • Align the strategy of the different outlets under a unified brand vision. • Share best practices among hotels and ensure consistency across all markets.  Management of Suppliers and External Agencies  • Select, coordinate, and follow up with PR, social media, and design agencies. • Validate deliverables and ensure compliance with timings and budgets.  Budget and Reporting  • Establish the annual budget of each restaurant in collaboration with the GM, Revenue, and F&B department. • Control the assigned marketing investment. • Prepare consolidated reports by country/region for Management and BU.  Reporting  • Direct reporting to the GM. ¿Qué buscamos?
 • Skills  • Excellent capacity to plan, organize and manage priorities; • Strategic thinking, in line with brand positioning and business objectives. • Service oriented person • Strong sense of aesthetics and creativity. • Excellent communication skills, verbal and written, in Spanish and English; • Experience / knowledge of graphic design tools • Prior experience in Hospitality and Tourism/Gastronomy/Luxury experience • Spanish mother tongue is mandatory plus high level of English  Qualifications  • Master/Bachelor's Degree in Marketing or Communication • Minimum 2 years of experience in similar position    ¿Por qué elegirnos?
At Minor Hotels Europe & Americas, we are committed to shaping exciting careers around the world and fostering cross-cultural experiences. Our journey is driven by the passion and dedication of our amazing teams, who also enjoy exclusive benefits such as: • Global experience – a diverse team representing over 150 nationalities. • Challenging professional development opportunities, both nationally and internationally. • A wide range of training programs to enhance skills. • Well-being initiatives, including flexible working conditions. • Employee recognition programs, such as our “Memorable Dates.” • Opportunities to make a difference through our sustainability program and volunteering initiatives. • Employee rates and promotions, with discounts at our hotels worldwide and exclusive perks through our corporate loyalty program.

Requisitos