Job description
Marketing and Sales Manager
We’re Hiring! Digital & E-commerce Marketing Manager – Hilton Barcelona ✨
Are you passionate about digital strategy, brand storytelling, and driving commercial success through innovation? 🚀
Hilton Barcelona is looking for a Digital & E-commerce Marketing Manager to lead our online presence and support the repositioning of the hotel in both local and international markets.
Join a world-leading hospitality brand and play a key role in shaping our digital transformation and commercial growth 🌍
What You’ll Do 💼
As our Digital & E-commerce Marketing Manager, you will:
- Develop and execute the hotel’s digital marketing & e-commerce strategy across all channels.
- Increase online visibility, direct bookings, and campaign performance through SEO, SEM, and paid media📈
- Lead website management, content optimization, and conversion rate improvements.
- Manage CRM & email marketing, lifecycle communications, and targeted campaigns ✉️
- Own the hotel’s social media presence, storytelling, influencer collaborations, and digital reputation 📣
- Drive analytics, reporting, and ROAS optimisation with tools such as Google Analytics, Qlik, and Power BI.
- Collaborate closely with Sales, Revenue Management, PR agencies, and Hilton’s brand teams 🤝
- Stay ahead of digital trends, AI tools, and innovative marketing opportunities 🤖✨
What We’re Looking For 🔍
- Degree in Marketing, Business, Communication, or related fields.
- Minimum 3 years of experience in digital marketing or e-commerce (hospitality/tourism a plus).
- Strong knowledge of SEO/SEM, CRO, performance marketing, and digital analytics.
- Experience with content creation, CMS tools, social media, and storytelling 🎨
- Proficiency in English and Spanish (C1).
- Analytical, creative, organized, and results-driven.
- Experience with AI tools (ChatGPT, Copilot, etc.) is highly valued.
- Comfortable working in multicultural, international environments 🌐
What We Offer ⭐
- A stable and exciting project within a world-leading hotel brand.
- Professional growth and continuous learning opportunities 📚
- A multicultural, dynamic, and people-centric team.
- Access to Hilton benefits and development programs.
- The chance to have a real impact on the hotel’s digital transformation 🔧
