Internet Specialist - BU Spain

* Key Responsabilities
- Maximize revenue & profit opportunities through direct on-line distribution channels (Internet) and their tools: Nh&Yourspace, Trade Page, Events tools.
- Look after content: i) Description of the hotel of the Business Unit ii) Right translations for the www.nh-hotels.es and on-line communications in Spanish.
- Optimize the SEM campaigns for Spain as a market.
- Activities coordination with Corporate to ensure Corporate initiatives are implemented at Spain BU Level
- Increase online brand awareness
- Coordinate with Corporate to export the possible best practices in Spain BU to other ones.
* Main tasks & Duties
- Optimise revenue & profit from direct distribution channel:
o www.nh-hotels.es, we have to optimize and concentrate the efforts to increase the revenues in the nh-hotels.com
o Customized Self Booking Tools
NH&Youspace
Trade pages
Event tool
- Working with affiliates to drive business into NH-Hotels.com /.es
- Online Conversion: increase through various activities such as working with hotels to update pictures, editorial content, videos & text. Improve content in the web: i) right translation for the local domain. ii) improve description and hotel brochure for the hotel of their Business Units.
- Analyze the evolution for the @es and hotels of the Business Unit, analyzing the evolution and proposing to the corporate Internet dept.,different action plans to improve traffic, revenue, and usability.